iLoveaLuger.com
What started as a conversation at a dinner party, resulted in a Web and Film experiment in Social Media, that pulled in as many victims we could find -- including the Canadian Olympic Luge Team.
Obsessed with a foreign luge athlete, Nikki is convinced she'll marry at Vancouver-Whistler 2010. She will stop at nothing when it comes to love and luge – from learning about the twists and turns of an elite luger's life, to sabotaging the Olympic Luge Teams. Check out her video blogs and games. Leave a comment – Nikki will be happy to chat with you about luge!
The site is more than just the site. It's been built out inside various social media networks, including; Facebook, Youtube, Twitter, iTunes.
Key aspects of the site include:
- Wordpress Blog and custom Theme (yes, the whole site is a blog. Doesn't look like a typical blog, does it?)
- Youtube channel and custom design
- Facebook Profile & Page
- Twitter account and custom design
- iTunes Podcast
- Custom Video integration into Wordpress (building upon the wordTube plugin)
- Display advertising (Google adsense / Google admanager)
- Analytics (Google analytics)
- E-Commerce -- an innovative way to donate to the Team.
- Custom Analytics integration to track goals and sales
- Video delivered via Amazon S3 Cloud CDN
This is not retrofitted TV. This is a video story that was specifically written, directed and produced for the Web. This project was entirely self-funded, and our initial prototype site was produced without advertising, sponsorship or funding.